Why I switched from Traditional Web Design to a Subscription Based Model

When I first started 1853 Creative, I followed the typical agency model: build custom websites for clients, charge a large upfront fee, and hand off the finished product. It worked—but it wasn’t perfect. For a lot of small business owners, the cost of web design was simply too high, and the maintenance that followed was a constant headache. That’s when I realized: There has to be a better way.

The Problem with Traditional Web Design

The old model looked something like this:

  • You get a quote for $5,000 to $10,000.

  • You pay upfront or split it into a few large payments.

  • You wait months for the site to be designed, built, and launched.

  • You’re handed the keys…and you’re on your own.

What I saw time and time again was clients struggling to keep their sites updated, handle SEO adjustments, or even fix small bugs without paying another hefty fee. The upfront cost was just the beginning—the real pain came with ongoing maintenance and updates.

The Lightbulb Moment

I started thinking: what if web design was more like Netflix or Spotify?

You don’t pay thousands for a music library upfront, you pay a small monthly fee, and you always have access to the latest and greatest. What if websites worked the same way?

That’s how the subscription-based model for 1853 Creative was born.

Why the Switch?

The decision to switch was simple:

Affordability: No more $5,000 bills. Just $199/month covers everything.

Maintenance Included: Updates, SEO, and support are part of the package.

No Surprises: Predictable costs make it easy for small businesses to budget.

Faster Launch: Instead of months, we launch in 30 days or less.

Who Benefits from This Model?

This new approach is designed specifically for:

The Results Speak for Themselves

Since launching the subscription-based service, I’ve been able to help more small businesses get online, faster and more affordably. Clients love the simplicity, and I love being able to provide ongoing support without the hassle of hidden fees.

1853 Creative is more than just a web design service now—it’s a partner in your growth.

Ready to Ditch the Upfront Cost?

If you’re tired of big invoices and surprise bills, it’s time to make the switch.

Get Started With Your Free Website Today!

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How Subscription-Based Web Design is Changing the Game for Small Businesses